What we did

Natural Matcha’s visual identity combines the vibrant energy of matcha green with a playful touch of pink, creating a brand that feels both elevated and whimsical. The use of bold display fonts adds a modern flair, while the color palette evokes freshness and vitality. This combination of bright, cheerful tones and sophisticated typography reflects the brand’s commitment to high-quality matcha while keeping the design light and fun. Custom elements and subtle illustrations bring a lively yet refined aesthetic, making Natural Matcha stand out in a crowded market.